Company culture was a main focal point in planning our new building in Chandler, AZ, as part of chief cultural officer Caroline Paul’s responsibility: “A building of this complexity must serve its purpose and meet necessary technical requirements. It was equally important for us to create a pleasant working atmosphere as well as consider both the social aspects of the workplace and workstation ergonomics.” As both a long-time colleague at the company and the wife of the owner, she has ample experience in this area, both in Germany and abroad. She is very familiar with the company culture, philosophy and brand identity, making her the ideal choice for this project.
During the planning of the new building in Chandler, she made sure that there was enough daylight at all office workstations. To make the open communication culture tangible, desks were arranged so that teams of different sizes could work together while being flexible.
“Togetherness is very important throughout the entire company group”, sums up Caroline Paul. To promote contact and exchange, a great deal of emphasis was placed on providing generous social spaces. In the cafeteria, there is both seating and a facility for preparing meals. Different-sized seating groups offer something suitable for every team size, ensuring that employees can mingle over meals and socialize with colleagues from other departments. In keeping with the Arizona climate, Caroline also implemented shaded outdoor seating, complemented by a barbecue grill.
In designing the building’s facade and interior, Caroline incorporated LASER COMPONENTS’ corporate design, a major role that she had in its development. Climate conditions in this desert state were taken into account, such as shading elements reminiscent of the company logo while providing for a pleasant coolness inside. “This allows us to simultaneously reduce energy costs for air conditioning”, she stated, and implemented a company-wide approach to sustainability in interior design. “High-quality, durable furnishings are important to us. As with the German parent company, we combined modern design and natural materials. All design elements were chosen to reflect a company culture that spans continents.”
